Skip to main content
Posted June 04, 2026
Johnson & Johnson

Product Director, APP/Nurse Marketing, TECVAYLI

Johnson & Johnson
Horsham, Pennsylvania, United States Full time

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are...

Expand

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com .

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:
Marketing

Job Sub Function:
Advertising & Promotions

Job Category:
Professional

All Job Posting Locations:
Horsham, Pennsylvania, United States of America

Job Description:

Johnson & Johnson is currently recruiting for a Product Director, Multiple Myeloma Nurse/APP Marketing for TECVAYLI®, located in Horsham, PA.

About Oncology

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Oncology team is focused on the elimination of cancer by discovering new pathways and modalities to finding treatments and cures. We lead where medicine is going and need innovators with an unwavering commitment to results.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

The Product Director will be accountable for leading the nurse and APP focused strategies and execution for TECVAYLI®. In this role, you will focus on the development of strategies and tactics for adequate APP and nurse education, including insight generation, strategy development, strategic media planning, content development, and tactical execution. The Product Director will work with a cross functional team of brand partners, field teams, internal partners, and agency partners to help support TECVAYLI® customers and patients.

Position Description:

  • Leads development of comprehensive marketing plans, including strategy, positioning, and messaging, to achieve business goals
  • Ensures strategies, marketing assets and tactical plans are developed and performed in close partnership with HCP marketing/Prof Promo, Global Commercial Strategy Organization, PS&E, Sales Learning & Development , Medical Affairs, and key internal partners
  • Lead advisory boards, analytics, and market research to generate insights for marketing initiatives in partnership with the insights and analytics team
  • Develop tactical plans and lead brand deployment direction for Oncology Clinical Educators (OCEs) in collaboration with other brand leads and cross-functional partners
  • Develop content with learning and development team for field team meetings and ongoing field development for Oncology Clinical Educators (OCEs) and other field teams
  • Collaborate with omnichannel leads and media agencies to ensure targeted execution of nurse/APP-focused tactics


Qualifications:

Requirements:
  • A minimum Bachelor's degree is required; MBA or advanced degree in related field is helpful.
  • A minimum of 7 years of relevant business experience, including pharmaceutical and healthcare knowledge
  • A minimum 5 years' experience in Marketing, Sales, and/or related fields and/or experience in a qualified leadership development program
  • Proven proficiencies in marketing, project management, and clear communication.
  • Ability to travel up to 20%, which may include overnight and weekend travel.


Preferred:
  • Experience in oncology
  • Previous sales experience


Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center ([email protected]) or contact AskGS to be directed to your accommodation resource.

Required Skills:

Preferred Skills:
Advertising, Brand Identity, Brand Positioning Strategy, Brand Reputation Management, Budget Management, Content Management, Customer Intelligence, Data Analysis, Design Mindset, Execution Focus, Financial Analysis, Interpersonal Influence, Marketing Campaign Management, Organizing, Performance Measurement, Public Relations (PR), Sales Promotions, Social Media Management, Tactical Planning, Technical Credibility

This listing expired on Jun 10. Applications are no longer accepted.

Below are some other jobs we think you might be interested in.