Brand Manager

Are you a strategic leader with a passion for building impactful brands within the CPG industry? We’re seeking a Brand Manager to join our client’s team on a contract-to-hire basis, offering a unique opportunity to contribute to innovative projects while gaining long-term career potential. This role will require strong cross-functional collaboration, a sharp analytical mindset, and the ability to excel in a fast-paced business environment.

Day-to-Day Responsibilities

• Strategic Planning & Execution: Develop and implement brand strategies to drive growth and enhance market positioning.
• Budget & Forecast Management: Manage budgets and forecasts to maximize ROI and operational efficiencies.
• Product Launches: Oversee key initiatives, including new product introductions and go-to-market strategies.
• Packaging & Media Strategy: Build creative packaging solutions and collaborate on media planning.
• Market Analysis & KPI Tracking: Conduct regular market assessments and monitor vital KPIs to ensure success.
• Digital & eCommerce Marketing: Partner with teams to drive digital campaigns and optimize eCommerce performance.
• Cross-Functional Leadership & Collaboration: Work with internal and external teams, including marketing, sales, and supply chain, to deliver results.

Qualifications:

Technical Requirements

• Microsoft Office (Excel, PowerPoint): Exceptional proficiency required for reporting and presentations.
• Syndicated Data (Nielsen/Circana, IRI, SPINS): Must have hands-on experience running searches or collaborating with data teams.
• Social Media & eCommerce: Familiarity with using Instagram and Pinterest for brand promotion; collaborate closely with the social media lead.

Top Must-Haves

• 5–7 Years of CPG Brand Marketing Experience: Preference for experience in the food industry, though candidates from beverage, confectionery, or retail goods are encouraged to apply.
• Strategic & Analytical Skills: Proven ability to connect market trends with actionable strategies.
• Cross-Functional Leadership: Strong ability to lead and partner across diverse teams.
• Entrepreneurial Mindset: A proactive and innovative approach to problem-solving and creating new opportunities for growth.
• Syndicated Data Experience: Demonstrated expertise in leveraging data platforms.
• Excellent Communication & Presentation Skills: Articulate ideas effectively to all levels of the organization.

About You

Are you someone who values flexibility, specialized skills, and an opportunity to scale your impact in a dynamic environment? If you thrive in creative problem-solving and building teams that drive successful consumer brands, you may be the ideal fit for this exciting opportunity.

This contract-to-hire role provides a smooth onboarding period while determining long-term fit and growth potential—reflecting the benefits and growing demand of skilled contract professionals

Compensation

About Us

Innovation starts with people.^®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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