SEO Content manager

Robert Half is actively partnering with an Austin-based client to identify a SEO Content Manager to lead and evolve their organic search strategy as part of a high-performing demand generation team. This individual will drive search visibility, website traffic, pipeline growth, and long-term digital presence by partnering across marketing, content, web, and revenue teams. This role is onsite in Austin, Tx. 

Key Responsibilities

SEO Strategy & Execution

• Develop and execute an enterprise SEO strategy across multiple products, services, and geographic markets.
• Drive organic growth initiatives focused on qualified traffic, lead generation, and pipeline contribution.
• Manage keyword strategy, content optimization, site architecture recommendations, metadata, and technical SEO initiatives.
• Conduct technical audits and prioritize optimization opportunities to improve search visibility and user experience.

AI & Search Optimization

• Optimize content for evolving search experiences, including AI-generated search results and featured answer formats.
• Partner with content and web teams to enhance discoverability across traditional and AI-powered search platforms.
• Apply structured data and semantic search best practices to improve content visibility and authority.

Cross-Functional Collaboration

• Work closely with demand generation, paid media, content marketing, product marketing, and web teams to align search strategies.
• Incorporate audience intent signals and marketing insights into SEO planning and execution.
• Educate stakeholders on SEO best practices and advocate for search visibility across the organization.

Analytics & Reporting

• Monitor SEO performance using analytics and search optimization platforms.
• Conduct competitive analysis and identify opportunities to improve rankings, traffic, and engagement.
• Deliver regular reporting on key performance indicators, business impact, and strategic recommendations.

Agency & Vendor Management

• Manage relationships with external agencies, consultants, and marketing vendors.
• Evaluate performance against KPIs, oversee project delivery, and manage budgets and scopes of work.
• Recommend opportunities to optimize resources through internal capabilities or outsourced support.

Qualifications:

Required Qualifications

• 4+ years of SEO experience within B2B technology, SaaS, or enterprise organizations.
• Strong expertise in technical SEO, content strategy, keyword research, and website optimization.
• Experience using SEO and web analytics platforms such as Google Analytics, Google Search Console, Ahrefs, SEMrush, BrightEdge, Conductor, or similar tools.
• Proven success aligning SEO initiatives with demand generation, digital marketing, and revenue objectives.
• Knowledge of search engine algorithms, structured data, semantic search, and modern content optimization techniques.
• Strong analytical, communication, presentation, and project management skills.
• Experience collaborating with cross-functional marketing, sales, and digital teams.

Preferred Qualifications

• Experience optimizing content for AI-powered search experiences and answer engines.
• Familiarity with marketing automation platforms, CRM systems, lead scoring methodologies, and attribution models.
• Experience supporting large-scale digital marketing programs in a fast-paced growth environment.
• Background managing agencies, contractors, or external marketing partners.

Contract Benefit Offerings:

• Healthcare (medical, dental, and vision plans)
• 401(k) and retirement plans
• Commuter benefits
• Employee and vendor discounts
• Employee Assistance Program (EAP)
• And many more!

Compensation

About Us

Technology Doesn't Change the World, People Do.^®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use and Privacy Notice.