Marketing Operations / CRM Specialist
Location: Phoenix, AZ
Job Type: Contract-to-Hire
Pay: $40–$50/hour
Schedule: Full-time | Hybrid
About the Role
We’re looking for a Marketing Operations & CRM Specialist to help improve the systems, processes, automation, and reporting behind a growing marketing organization.
This person will work primarily within HubSpot and Salesforce and serve as a key link between marketing and sales.
The right candidate enjoys solving problems, building automation, cleaning up data, improving lead flow, and figuring out how technology can make marketing teams more effective.
What You’ll Do
- Build and maintain marketing automation workflows in HubSpot
- Create nurture campaigns and automated email sequences
- Build audience segments and campaign lists
- Manage lead scoring and lifecycle-stage logic
- Maintain synchronization between HubSpot and Salesforce
- Improve lead routing between marketing and sales
- Build forms, landing pages, workflows, and automated notifications
- Monitor CRM and marketing database quality
- Identify duplicate, incomplete, or inaccurate data
- Create dashboards for campaign and funnel performance
- Track MQLs, SQLs, pipeline, conversion rates, and attribution
- Support campaign setup and tracking
- Troubleshoot marketing technology issues
- Document marketing operations processes and best practices
Qualifications:
What We’re Looking For
- 3–5 years of marketing operations, CRM, or marketing automation experience
- Strong HubSpot experience
- Experience working with Salesforce
- Hands-on experience building marketing automation workflows
- Knowledge of lead scoring, lead routing, and lifecycle management
- Strong understanding of marketing and sales funnels
- Experience creating reports and dashboards
- Strong Excel or Google Sheets skills
- High attention to detail
- Strong analytical and problem-solving skills
Nice to Have
- HubSpot certifications
- Salesforce reporting experience
- GA4
- Looker Studio, Tableau, or Power BI
- Zapier or integration experience
- Experience supporting a B2B sales organization
What Makes Someone Successful Here
This role is ideal for the person who notices things like:
“Sales is getting the wrong leads.”
“This nurture campaign should be automated.”
“These contacts aren’t being attributed correctly.”
“We can eliminate three manual steps from this process.”
If you enjoy making marketing systems work better, we want to talk with you.
Compensation
$40.00-$50.00 HourlyAbout Us
Technology Doesn't Change the World, People Do.®
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