Marketing Automation Specialist

Marketing Automation Specialist (Contract)

Location: Atlanta, GA (Onsite/Hybrid)

Our client is seeking a Marketing Automation Specialist to support marketing technology initiatives, campaign execution, and customer engagement programs. This role will partner closely with marketing, sales, and technology teams to build and optimize automated marketing workflows.

Responsibilities:

• Build, execute, and optimize marketing automation campaigns
• Manage customer journeys, workflows, and lead nurturing programs
• Support segmentation, personalization, and campaign targeting efforts
• Monitor campaign performance and provide reporting insights
• Collaborate with cross-functional teams to improve marketing processes

Qualifications:

Requirements:

• Experience with marketing automation platforms such as Salesforce Marketing Cloud, Marketo, HubSpot, Pardot, Braze, or similar
• Strong understanding of email marketing and lifecycle campaigns
• Experience with campaign reporting and analytics
• Strong attention to detail and project management skills 

Compensation

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