Digital Marketing Manager

We are looking for a Digital Marketing Manager to lead a growing marketing function for a luxury retail and eCommerce business in Willow Grove, Pennsylvania. This role offers the chance to shape brand direction, expand online revenue, and strengthen customer acquisition across digital and in-store channels. The ideal candidate brings both strategic vision and hands-on execution, with the ability to guide a team and deliver measurable business results in a fast-moving environment.

Responsibilities:
• Guide and develop a multi-disciplinary marketing team, setting priorities and supporting execution across digital campaigns, creative projects, and brand initiatives.
• Design and implement a full-funnel marketing strategy that supports revenue growth, customer engagement, and long-term brand development.
• Work closely with company leadership to refine market positioning, enhance the customer experience, and support broader business objectives.
• Oversee eCommerce marketing performance by improving traffic quality, conversion outcomes, customer acquisition, and online sales growth.
• Direct paid digital initiatives across search, social, email, and other performance channels, using data to improve return on investment.
• Identify emerging opportunities to attract new customers and expand reach through scalable acquisition programs and channel testing.
• Strengthen website lead generation and optimize the customer journey to improve engagement and conversion at every stage.
• Manage marketing budgets with a focus on efficiency, performance measurement, and smart allocation of spend across channels.
• Ensure brand messaging remains consistent and elevated across social media, digital platforms, and retail touchpoints while reflecting luxury consumer expectations.

Qualifications:

• 7+ years of experience in marketing with a strong background in digital growth, eCommerce, and demand generation.
• Demonstrated success leading and developing marketing teams in a results-driven environment.
• Hands-on expertise in paid search, paid social, email marketing, and digital campaign management.
• Strong command of analytics, conversion optimization, and customer acquisition strategy.
• Experience using tools such as Google Ads and Google Analytics to monitor and improve campaign performance.
• Background in luxury retail, premium consumer products, or high-end eCommerce brands is strongly preferred.
• Ability to balance strategic planning with day-to-day execution in an entrepreneurial business setting.

Compensation

$130,000.00-$200,000.00 Yearly

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