Shopper Marketing Manager

Shopper Marketing Manager

Location: Austin, TX 78746 (Remote)

Duration: 4-month contract

We are seeking a Shopper Marketing Manager to provide coverage during a maternity leave and support ongoing marketing initiatives across key retail accounts. This role will start at 10 to 20 hours per week for the first month, then ramp up to full-time hours (40 hours per week) for the remaining three months.

The ideal candidate brings strong shopper marketing experience, thrives in a fast-paced environment, and is comfortable managing multiple campaigns, stakeholders, and vendor partners simultaneously.

Key Responsibilities:

• Own shopper marketing execution across 1 to 3 key retailers such as Costco, Sam’s Club, Walmart, and Target, supporting both in-store and digital campaigns end-to-end
• Partner closely with Sales leadership and retail or broker teams to align on promotions, merchandising, and cross-channel strategy
• Lead in-store initiatives including displays, demos, and signage, while supporting digital efforts such as retail media, search, PDP optimization, and programmatic campaigns
• Manage a large vendor ecosystem of 30 to 40 partners, including agencies, demo teams, and contractors, ensuring strong communication and performance tracking
• Drive reporting, weekly recaps, and cross-functional collaboration to monitor campaign performance and inform broader shopper marketing strategy

Qualifications:

Top 3 Must-Haves:

1. Strong shopper marketing experience, ideally supporting retail accounts in a CPG environment
2. Proven ability to collaborate cross-functionally with Sales teams, brokers, agencies, and retail partners
3. Execution-focused mindset with the ability to manage multiple campaigns while analyzing performance and driving insights

Preferred Experience:

• Background working with major retailers such as Costco, Walmart, Target, or Sam’s Club
• Experience with both in-store activations and retail media networks
• Familiarity with fast-paced, high-growth consumer brands

Skills & Tools:

• Strong project and vendor management capabilities
• Advanced proficiency in Excel and PowerPoint for tracking, reporting, and presenting insights
• Ability to analyze campaign performance and translate data into actionable recommendations
• Comfortable managing multiple timelines and priorities in a dynamic environment

This is a great opportunity for a hands-on shopper marketer who enjoys both execution and strategy, and is looking to make an immediate impact supporting high-visibility retail programs.

Compensation

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