Sr. Manager, Enterprise Growth Marketing
Location: Charlotte, NC, USA
Req Number: Req# 384
Date Posted: Posted Monday, June 22, 2026 | Expires Tuesday, July 7, 2026
We are looking for a highly skilled Sr. Manager, Enterprise Growth Marketing, to lead enterprise growth strategy and execution across Discovery Education’s highest-value segments, including strategic K–12 districts, statewide partnerships, and corporate partnerships. This role owns the development of integrated marketing strategies that directly influence pipeline creation, revenue growth, and long-term account expansion within complex enterprise environments.
As a strategic player-coach, this leader sets direction for enterprise growth marketing while guiding a team responsible for execution. The role operates as a key partner to senior sales and marketing leadership, shaping go-to-market strategy, investment decisions, and account engagement models. This is a highly visible role requiring strong executive presence, advanced ABM expertise, and the ability to influence cross-functional stakeholders in a matrixed organization. Success is measured by enterprise pipeline contribution, revenue impact, and the effectiveness of marketing in advancing strategic accounts.
In This Role You Will:
Enterprise Growth Strategy & Business Ownership
- Defining and evolving an enterprise growth marketing strategy aligned to company revenue goals and market priorities
- Translating enterprise sales motions into scalable marketing frameworks that drive pipeline generation and account expansion
- Leading annual and quarterly planning, including investment allocation, program prioritization, and performance targets
- Advising senior leadership on enterprise segmentation, targeting strategy, and go-to-market approach
ABM & Integrated Campaign Leadership
- Directing the development of enterprise-wide ABM strategies, including account selection, engagement models, and program design
- Leading execution of high-impact, multi-channel campaigns leveraging platforms such as Salesforce, Marketo, HubSpot, and 6Sense
- Establishing best practices and playbooks for account-based engagement across segments
- Driving continuous optimization using intent data, engagement analytics, and campaign performance insights
Strategic Narrative & Market Positioning
- Shaping enterprise-level messaging and value propositions aligned to buyer needs across K–12, state, and corporate audiences
- Influencing positioning strategy in partnership with product marketing and corporate marketing teams
- Leading development of executive engagement programs, including high-value experiences, events, and thought leadership initiatives
- Ensuring alignment between narrative, content, and campaign execution across the enterprise buying journey
Performance Management & Revenue Impact
- Owning enterprise marketing KPIs tied to pipeline creation, revenue growth, account expansion, and retention
- Establishing measurement frameworks that connect marketing activity to business outcomes and ROI
- Delivering performance insights and strategic recommendations to senior leadership
- Driving a culture of accountability, data-driven decision-making, and continuous improvement across the team
Team Leadership & Enterprise Influence
- Leading, coaching, and developing a high-performing enterprise growth marketing team
- Influencing cross-functional partners across sales, product, and marketing to align on enterprise priorities and execution
- Acting as a key marketing leader in enterprise GTM planning and decision-making forums
- Driving collaboration across functions to ensure coordinated and high-impact execution
Core Competencies for Success:
- Strategic Mindset – Anticipating market dynamics and translating business priorities into enterprise growth strategies
- Drives Results – Holding self and team accountable for delivering measurable pipeline and revenue outcomes
- Business Insight – Applying deep understanding of enterprise sales models and market dynamics to inform decisions
- Collaborates – Building alignment and influencing cross-functional stakeholders to achieve shared objectives
- Develops Talent – Coaching and developing team members to build capability, ownership, and sustained performance
Credentials and Experience:
- 8+ years of B2B marketing experience with demonstrated leadership in enterprise, demand generation, or account-based marketing
- 2+ years of people management experience with a track record of building and leading high-performing teams
- Proven ownership of enterprise-level marketing strategy with measurable impact on pipeline and revenue
- Experience supporting complex, multi-stakeholder enterprise sales cycles and long buying journeys
- Strong executive presence with experience influencing senior leaders and cross-functional decision-making
- Experience with CRM, marketing automation, and ABM platforms (e.g., Salesforce, Marketo, HubSpot, 6Sense, Seismic)
- Experience in education or EdTech markets preferred, with an understanding of K–12 or public sector dynamics
- Legal right to work in the United States
This role will sit in our Charlotte HQs with a hybrid work schedule.
The hiring range for this position is between $132,900 - $146,200 annually, however, base pay offered may vary depending on job-related knowledge, skills, experience, and location. Additionally, this position is eligible for an Annual Bonus.
Serving more than 4.5 million educators and 45 million students, available in approximately half of U.S. classrooms and primary schools in the UK, and more than 140 countries around the globe; we are on a journey to transform teaching and learning though innovative partnerships with school districts, states, ministries of education, and other like-minded organizations.
We have built an award-winning and highly reputable organization because of talented and driven people who work together to accelerate student achievement by tapping into students' natural curiosity and desire to learn by capturing their minds and imagination through the fascination of Discovery.
Why Join Discovery Education?
Discovery Education believes empowering each team member is vital to cultivating high performing, highly engaged teams. Being a part of our team means we partner together to achieve mutual goals. To this end, Discovery Education offers a robust and comprehensive insurance package. You can find a complete listing on our .
Along with traditional insurance offerings, our inclusive offerings center around:
- Career Development Ownership - Be the driver of your success!
- Continuing Education AND Tuition Reimbursement Programs
- Mentorship program and collaboration with veteran leaders
- Constant opportunities for cross-functional training and skill building
- Uncapped career growth
Team Member Wellness – When you feel great, you do great work!
- Leave for life’s moments including 7 recognized holidays
- Take PTO without the vacation guilt
- Up to 12 weeks of Paid Parental Leave
- Annual Winter Holiday Break (typically the last week of December)
This opportunity is perfect for people interested in joining a high-performing, collaborative team, who enjoy a dynamic industry, and are excited about high-impact, project-based work.
Inspired? We would love the opportunity to review your candidacy! Select the blue “Apply Now” button at the bottom left of the screen to begin your application.
Discovery Education is an equal opportunity employer. Discovery Education is committed to being an employer of choice, not just a good place to work, but a great and inclusive place to work. To that end, we strive to recruit and maintain a workforce that meaningfully represents the communities we serve. Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, sexual orientation, gender, protected veteran status or disabled status, or genetic information.
Other details
Pay Type Salary
Equal employment opportunity, including veterans and individuals with disabilities.
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