Influencer Affiliate Marketing, Sr. Manager or Director
We are looking for a strategic marketing leader to expand and elevate our influencer and affiliate programs in South Bay, California. This role will guide creator partnerships across beauty-focused brands, turning authentic relationships and performance insights into measurable business growth. The ideal candidate brings a strong grasp of creator commerce, excellent relationship management skills, and a sharp eye for building scalable programs that support acquisition, retention, and brand visibility.
Responsibilities:
• Lead the development and growth of influencer, affiliate, ambassador, and creator partnerships across multiple beauty brands.
• Design and refine a repeatable creator sourcing approach that identifies brand advocates from existing customer communities.
• Build a strong network of creators and user-generated content partners to support marketing campaigns, customer growth, and retention efforts.
• Expand revenue-driving creator commerce initiatives through TikTok Shop and other affiliate partnership channels.
• Foster lasting relationships with creators and affiliates by overseeing communication, support, and engagement throughout the partnership lifecycle.
• Coordinate operational aspects of creator programs, including gifting, sampling, contracts, commission setup, and issue resolution.
• Work closely with acquisition and creative teams to shape campaign briefs, define content priorities, and identify high-impact creator profiles.
• Measure program effectiveness by tracking outreach, engagement, content output, and affiliate performance, then translate findings into actionable recommendations.
• Manage creator activity across TikTok Shop Affiliate Center and related platforms while improving workflows, tools, and processes to support long-term scale.
Qualifications:
• 7-10+ years of experience in influencer marketing, affiliate marketing, creator partnerships, talent relations, or a comparable field.
• Demonstrated success in recruiting, managing, and expanding creator or affiliate relationships that support business goals.
• Strong knowledge of performance-oriented influencer and affiliate strategies, including creator commerce models.
• Experience developing campaign briefs and communicating clearly with creators, partners, and internal stakeholders.
• Proven ability to build trusted relationships and represent consumer brands confidently in virtual and live environments.
• Excellent project management, organization, and communication skills with the ability to manage multiple priorities effectively.
• Familiarity with TikTok Shop, affiliate ecosystems, and creator management platforms such as Insense or similar tools.
• Background in beauty, skincare, cosmetics, or other consumer products categories is strongly preferred.
Compensation
$120,000.00-$160,000.00 YearlyAbout Us
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